60 Seconds With Chuck What is E-A-T?

Hey what's up everybody this is Chuck with HoSquared Marketing and this is 60 seconds with Chuck. 

Today we're going to talk about EAT and I'm not talking about eat Kansas City BBQ. I'm talking about your E-A-T scores from Google. Google actually employs human raters. Who knew?!

Well what is EAT really EAT stands for Expertise Authoritativeness and Trustworthiness.

We've said it before the search engines, Google wants serve up the websites that people are looking for that show the expert on the subject matter. How do we do that?

Do that in your content. Your homepage, your blog pages, your service pages. Because...

Google wants to serve website that have comprehensive, relevant and accurate information. Providing inaccurate, unhelpful, outdated content is a recipe for SEO disaster! We don't want and SEO disaster on our hands do we?

Tune in next week when we talk about Authoritativeness.

This is Chuck with HoSquared Marketing and have a great day.